A seminar titled "The Significance of New Generation Social Media and Digital Marketing" was held with the joint efforts of the Department of Communication Arts and the Effective Communication Club, on Thursday, May 9. İlayda Bilek, the founder of Küçük&Co company, attended the event as a guest speaker and informed the students about how social media can be used as a tool of reaching success.

The students of the Department of Communication Arts came together with the 2011 alumni Berivan Aydoğan, Communications Director of Medyaevi, Gizem Çimen, Communications Director of Unite Edelman and İlayda Kaygusuz, Donation Projects Manager of the Turkish Education Foundation at the “Alumni Student Panel” moderated by Lecturer Yakup Pera Sağıroğlu on Tuesday, May 7.

A seminar titled "The Significance of Artificial Intelligence in Digital Marketing" was held with the joint efforts of the Department of Communication Arts and the Effective Communication Club, on Wednesday, March 27, 2024, at the 1st floor multi-purpose hall in the Ataköy building of the Bakırköy campus. BusinessUp Founder Önder Türker, who attended the event as a speaker, elaborated on how artificial intelligence can be used more effectively in the telecommunications sector and how artificial intelligence can help aid the communication professionals in digital marketing.